"How Pandemics Fuel the Fall of Small Businesses and the Rise of the Mega Corporation"
This fashion law article examines the relationships between pandemics and the concentration of wealth into the hands of urban entrepreneurs from the 14th century till today. Eleanor Russell (a PhD candidate at University of Cambridge) and Martin Parker (Professor of Organization Studies at the University of Bristol) put forward the case that the effects of business models, the size of businesses and adoption of technology are defining factors in who the winners have been (during prior pandemics) and will likely be as we emerge from the Covid -19 pandemic. With a special focus on the 'Age of Amazon" this is recommended reading from us at Strategy&Silks.